Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones · chapter 8 · id atomic-habits-c8-01-katy-milkmans-temptation-bundl

“Katy Milkman's temptation bundling research showed that participants who could only listen to addictive audiobooks at the gym visited the gym significantly more often.”

needs contextconfidence: high⚠ extracted by pipeline, re-audit pending

Receipts

Milkman, Minson & Volpp 2014, Management ScienceDOI registry: valid

226 participants randomized to full bundling, encouraged bundling, or control. Full treatment group attended gym 51% more than control initially. Effect decayed significantly over ~10 weeks. Thanksgiving break disrupted habits.

Woolley & Fishbach 2017, Personality and Social Psychology BulletinDOI registry: valid

Immediate rewards during an activity increase persistence, supporting the general principle behind temptation bundling.

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